It’s January 2nd. Christmas decorations are down. The sign out front still says “HE IS BORN” and you’ve got exactly one hour before people start driving past. What do you put up? Not just for this week — but for the next four or five weeks of a month nobody seems to plan for.
I’ve heard this question enough times that I finally put together something practical: a full month of church sign sayings for January, organized by week, with every sign pre-formatted as a letter board and a character count so you know it’ll fit before you climb the ladder. Whether you’re working with a changeable letter sign out front, a set of church marquees along the road, or a digital board — these short church sign sayings are ready to go.
January has more variety than most people realize. You’ve got the New Year energy in Week 1. The settling-in-and-getting-serious period in Week 2. MLK Sunday lands in Week 3. Winter warmth carries you through Week 4. And some years you get a fifth Sunday to bridge toward Valentine’s Day. This planner covers all of it.
| Week | Theme | Featured Sign | Signs |
|---|---|---|---|
| Week 1 (Jan 1–7) | New Year’s Window | NEW YEAR. NEW MERCY. SAME JESUS. | 15 signs → |
| Week 2 (Jan 8–14) | Getting Serious | PRAYER IS THE GYM YOUR SPIRIT NEEDS | 12 signs → |
| Week 3 (Jan 15–21) | MLK Sunday | LOVE YOUR NEIGHBOR: NOT A SUGGESTION | 10 signs → |
| Week 4 (Jan 22–28) | Winter Warmth | COLD OUTSIDE. WARM WELCOME INSIDE. | 12 signs → |
| Week 5 (when you have one) | Bridge to February | WHAT WOULD LOVE DO? ASK JESUS. | 10 signs → |
| Funny | Make People Smile | BEST VITAMIN FOR A CHRISTIAN: B1 | 12 signs → |
| Digital Signs | Full-sentence messages | God’s mercies are new every morning. | 5 signs → |
What’s in this guide
- How to read the character counts
- Week 1 — New Year’s Window (15 signs)
- Week 2 — Getting Serious (12 signs)
- Week 3 — MLK Sunday (10 signs)
- Week 4 — Winter Warmth (12 signs)
- Week 5 — Bridge to February (10 signs)
- Funny January church sign sayings (12 signs)
- Signs for digital church sign boards (5 signs)
- Tips for making your January signs work
- Frequently asked questions

How to Read the Character Counts
Every sign in this guide has a number underneath it — like “32 characters.” That’s the total character count of the entire message, spaces included.
Most physical letter board church signs fit 20–25 characters per line. If your sign has three lines, you’ve got about 60–75 total characters to work with. If a message is 32 characters, you can split it across two clean lines with room to breathe. If it’s 45, you’ll need three lines — plan your line breaks before you go to the sign.
A few rules that’ll save you a trip back to the storage closet: periods take up a character. Apostrophes do too. And all-caps letters with wide spacing (like W, M) can feel tighter than the count suggests on certain sign sets. When in doubt, do a quick mock-up on paper first.
Digital church sign boards don’t have the same limits, so for those I’ve written full-sentence messages — you’ll find those in the digital signs section.
A Real Moment
A friend of mine runs the front office at a small Baptist church about forty minutes outside of Atlanta. She changes the sign every week. One January she texted me: “What do I put up? I had six weeks of Christmas signs and now I’ve got absolutely nothing.” That text is exactly why I built this planner. She needed the whole month solved in one place — not a random list of quotes.
Week 1 — New Year’s Window (January 1–7)
The week right after January 1st is the most wide-open opportunity of the entire month. People are thinking about new year’s resolutions, fresh starts, and new life. They’re open in a way they won’t be again until Easter. Your sign should meet that exact moment — but with something that only the church can offer. Not just “happy new year” with a cross tacked on. A real word from the Lord Jesus Christ for the year ahead. 17 signs
These are the four signs I’d consider putting up as your opening move — they each fit cleanly on a three-line letter board and land with the weight the week deserves.
NEW YEAR.
NEW MERCY.
SAME JESUS.
32 characters • 3 lines
GOD’S MERCIES
ARE NEW
EVERY MORNING
Lamentations 3:23 • 36 characters
HE MAKES
ALL THINGS NEW
REV 21:5
32 characters • classic opener
FRESH START.
SEE INSIDE.
23 characters • invitation format
Need more options? Here are eleven more that’ll work for the same week.
NEW YEAR SAME FAITHFUL GOD
26 characters
YOUR FUTURE IS NOT YOUR PAST
28 characters
THE BEST RESOLUTION: KNOW HIM
30 characters
GRACE: GOD’S ORIGINAL NEW YEAR’S GIFT
38 characters
EVEN JAN 2ND IS A NEW BEGINNING
32 characters
THE CROSS DIDN’T EXPIRE DEC 31
31 characters
GOD ALREADY READ THIS CHAPTER
30 characters
COME AS YOU ARE. LEAVE DIFFERENT.
33 characters
2,000 YEARS. STILL THE BEST DECISION.
38 characters
THIS YEAR: LET GOD HOLD THE PEN
31 characters
GOD: STILL OPEN JANUARY 1ST
28 characters
NEW LIFE IN CHRIST.
TODAY.
25 characters — 2 Corinthians 5:17
CHILD OF GOD.
NOT A MAYBE.
27 characters — John 1:12

A quick note on the short church sign approach: you don’t always need a full Scripture reference on the sign itself. “GOD’S MERCIES ARE NEW EVERY MORNING” lands hard as a short church sign saying on its own — add “Lamentations 3:23” only if you have the letter space. The goal of the sign is to make someone slow down. The verse reference makes them look it up later. Both work.
Week 2 — Getting Serious (January 8–14)
The shine is off the New Year by now. Resolutions are wobbling. People have already googled “how to start over” and found their motivation flagging. Week 2 is when your sign should speak to the person who’s already slipping — not to shame them, but to remind them that biblical commitment isn’t about willpower. It’s about surrender. 12 signs
PRAYER IS THE GYM
YOUR SPIRIT NEEDS
36 characters • makes people smile, then think
DISCIPLINE IS
DISCIPLESHIP
IN BOOTS
36 characters • 3 lines
SHOWING UP
IS HALF THE
PRAYER
30 characters • good works start with showing up
FAITH ISN’T A FEELING. IT’S A DECISION.
40 characters
YOUR WORD OF THE YEAR: SURRENDER
32 characters
GROWTH HURTS. STAGNATION HURTS MORE.
37 characters
SMALL STEPS. GOD’S DIRECTION.
30 characters
ETERNAL LIFE STARTS TODAY. NOT LATER.
38 characters
JANUARY: STILL TIME TO START STRONG
36 characters
GOD’S WORD FOR EVERY SEASON
27 characters
COMMITMENT: PART TWO OF EXCITEMENT
35 characters
GOOD DEEDS BEGIN WITH ONE STEP
31 characters

A note on “ETERNAL LIFE STARTS TODAY”: this sign works particularly well in early January when people are still in a goal-setting mindset. The kingdom of God isn’t a destination you reach someday — it’s something you walk in now. That message cuts against the “I’ll get serious about faith eventually” mentality that January tends to amplify.
If you want more short biblical sayings for letter boards throughout the year, the Bible verses for church signs collection has verses organized by theme and sign format.
Week 3 — MLK Sunday (January 15–21)
Martin Luther King Jr. Day falls on the third Monday of January, which means the Sunday before it — Week 3’s service — lands on what many congregations treat as a special Sunday. Your sign this week should reflect what the Bible already says about unity, dignity, and love. These aren’t political messages. They’re the Word of God. 10 signs
LOVE YOUR NEIGHBOR:
NOT A
SUGGESTION
37 characters • direct, no wiggle room
EVERY PERSON
BEARS
GOD’S IMAGE
31 characters • imago Dei, no caveats
JUSTICE ROLLS
LIKE WATER
AMOS 5:24
34 characters • MLK quoted this verse repeatedly
ALL ONE IN CHRIST JESUS. GAL 3:28
33 characters
UNITY: GOD’S IDEA, NOT OURS
28 characters
WE WERE MADE FROM ONE BLOOD
27 characters — Acts 17:26
TOGETHER IS HOW GOD DESIGNED IT
32 characters
KINGDOM OF GOD: NO DIVIDING WALLS
34 characters
GOOD WORKS START WITH SEEING PEOPLE
36 characters
THE GROUND IS LEVEL AT THE CROSS
32 characters

I’ve watched close friends struggle with how to honor MLK Day in a church context without it feeling performative. The cleanest move is always Scripture. “ALL ONE IN CHRIST JESUS” from Galatians 3:28 is not a political statement. It’s the direct Word of God — and it was radical when Paul wrote it. Putting it on the sign in Week 3 is one of the most honest things a church can do that week.
The “KINGDOM OF GOD: NO DIVIDING WALLS” sign is a paraphrase of Ephesians 2:14 — “he himself is our peace, who has made the two groups one and has destroyed the barrier, the dividing wall of hostility.” If someone asks what it means, that conversation is exactly what the sign was meant to start.
Week 4 — Winter Warmth (January 22–28)
Late January is its own kind of hard. The New Year momentum is gone. It’s cold. It’s gray. The days are still short. January blues are real — and your sign this week should reflect the spirit of the season honestly. Church signs can be beacons of light on the darkest stretch of winter. Make the person driving past feel like there’s warmth on the other side of those doors. 12 signs
COLD OUTSIDE.
WARM WELCOME
INSIDE.
34 characters • functional invitation
THE SUN MAY HIDE.
GOD NEVER DOES.
33 characters • winter-specific
WINTER OUTSIDE.
FIRE INSIDE.
28 characters • the Holy Spirit angle
GOD IS LIGHT IN YOUR DARKEST MONTH
35 characters
HE WALKS WITH YOU IN THE COLD SEASON
37 characters
JANUARY BLUES? GOD SEES YOU.
29 characters
EVEN IN WINTER GOD IS AT WORK
30 characters
GOD’S WARMTH: NO THERMOSTAT NEEDED
35 characters
DON’T HIBERNATE THIS JANUARY
29 characters
PERSEVERE: SPRING IS COMING
27 characters
GLORY OF GOD: SHINING IN THE COLD
34 characters
COME IN FROM THE COLD. STAY FOR THE LOVE.
42 characters

A Real Moment
A guy I know told me he drove past a church sign every morning on his commute during a really bad January. The sign said “COLD OUTSIDE. WARM WELCOME INSIDE.” He said he’d been sitting in the parking lot at work most mornings, unable to get out of his car. He walked into that church the following Sunday. He still goes there. The sign didn’t save him — but it opened a door he needed to see was open.
Week 5 — Bridge to February (When You Have One)
Not every January has five Sundays. When it does, you’ve got a gift of an extra week — and it falls right before Valentine’s Day territory. Use it to set up the love theme early. Not with red hearts, but with the kind of love the Bible actually describes. 10 signs
WHAT WOULD
LOVE DO?
ASK JESUS.
30 characters • WWJD reworked
AGAPE:
THE LOVE THAT
CHANGES EVERYTHING
40 characters • introduces Greek concept
GOD LOVED
YOU FIRST.
19 characters • clean and final
LOVE ISN’T A HOLIDAY. IT’S A CALLING.
37 characters
THE WORLD’S BEST LOVE STORY: JOHN 3:16
39 characters
GREATER LOVE: SEE JOHN 15:13
29 characters
LOVE YOUR ENEMIES. THAT’S THE HARD PART.
41 characters
FEBRUARY’S COMING: LEAD WITH GOD’S LOVE
40 characters
THIS FEBRUARY: LOVE ON PURPOSE
30 characters
GOD INVENTED LOVE. NO TRADEMARK.
33 characters

The “GREATER LOVE: SEE JOHN 15:13” sign is one of my favorites in this section. “Greater love has no one than this: to lay down one’s life for one’s friends.” It works as a standalone statement and as a challenge. Your congregation knows what that verse means. Someone driving past who’s never opened a Bible will wonder what it means — and wonder is the whole point of the sign.
For more ideas on the Valentine’s Day turn, the Valentine’s Day church sign collection has a full set organized for February 1st through the 14th.
Funny January Church Sign Sayings
You don’t have to be serious every single week of January. A sign that makes someone laugh while they’re driving past is a sign that they tell three other people about. Humor is a legitimate invitation. These twelve are the ones that work. 12 signs
FREE COFFEE.
FOREVER FORGIVEN.
30 characters
THE SON SCREEN
PROTECTS
AGAINST BURNING
40 characters
GOD ANSWERS
KNEE-MAIL.
22 characters
CHURCH PARKING ONLY.
VIOLATORS
WILL BE FORGIVEN.
49 characters
SIGN BROKEN.
COME MEET
THE MESSAGE.
38 characters
ORIGINAL WIRELESS
CONNECTION:
PRAYER
38 characters
BEST VITAMIN FOR
A CHRISTIAN: B1
33 characters — “be one”
TWEET OTHERS AS YOU
WISH TO BE TWEETED
38 characters
THIS JANUARY:
TRY PRAYING
BEFORE GOOGLING
43 characters
UNDER SAME MANAGEMENT
FOR 2,000+ YEARS
38 characters
NEW YEAR’S RESOLUTION:
BE MORE LIKE JESUS
42 characters
WAGES OF SIN:
HIGH. GRACE:
FREE.
32 characters — Romans 6:23

The “SON SCREEN” one is a classic — and it’s worth using because it gets photographed and shared on social media. People post funny church sign sayings to Facebook, Pinterest, and group chats constantly. That’s free reach for your congregation. The joke is the delivery method; the theology behind it (“the wages of sin is death, but the gift of God is eternal life” — Romans 6:23) is real.
The “BEST VITAMIN FOR A CHRISTIAN: B1” sign deserves a footnote: the punchline is “be one” — as in, be one with Christ, be one with the body. A lot of people think it’s “Be number one” and drive past confused. Then they figure it out at a red light. That delay is what makes it work — it sticks because they solved a puzzle. (If your congregation skews younger, you’ll get mileage out of a good “hipster Jesus” angle too — signs that subvert cultural expectations with a biblical twist tend to get shared.)
If you’re looking for more seasonal ideas, the Christmas church sign collection is worth bookmarking for December, and the Easter church signs collection has everything you need for Easter church signs straight through spring.
Signs for Digital Church Sign Boards
If your church has a digital sign, the rules change entirely. You’re not limited by letter space, and you can rotate messages every few seconds. These five messages are written for that format — full sentences, complete thoughts, the kind of thing you’d say out loud to someone who walked in off the street. 5 messages
God’s mercies are new every morning — Lamentations 3:23. Whatever happened last year, today is fresh.
103 characters
This January, instead of a resolution, try a surrender. The best version of you is God-powered.
97 characters
Cold outside? You are always welcome here. Hot coffee, warm community, and real hope waiting inside.
101 characters
MLK Day reminder: “We must learn to live together as brothers or perish together as fools.” — Dr. King. Come worship together this Sunday.
138 characters
The cross wasn’t a New Year’s resolution. It was a permanent commitment. Come find out why that changes everything.
114 characters

The pastor of a mid-sized church in the midwest told me his digital church sign board gets more engagement than almost anything his church posts on social media. The key, he said, was stopping trying to be clever and starting to be honest. “Cold outside, warm community” — that sign, posted in the second week of January, brought in three people in the same week who had never been to a church service.
One note on longer verses for digital signs: you can use them. A sign like “Come to me, all who are weary and burdened, and I will give you rest — Matthew 11:28” works perfectly on a digital board. On a physical letter board that same message needs significant editing to fit. Know your format before you write your message — or you’ll be staring at a box of leftover letters on a cold January morning.
Tips for Making Your January Signs Work

Here’s what separates the church signs that make people stop from the ones they drive past without reading.
Speak to one person, not a crowd. The best church sign sayings feel like they were written for the person reading them right now. “JANUARY BLUES? GOD SEES YOU.” works because it names a specific feeling — not a general spiritual concept. Think about who’s driving past your sign at 7:45 a.m. on a cold Thursday and write for that person.
One idea per sign. The word of God has depth, but a church sign has limited space. Pick one thought, cut everything else. “GOD’S WARMTH: NO THERMOSTAT NEEDED” says exactly one thing. That’s why it works.
Change it weekly in January. January is a month where people are paying attention in a way they don’t in October or March. They’re looking for something. Changing your sign weekly gives them a reason to keep looking. If your sign sits for six weeks, you’ve missed the window.
Test it by saying it out loud. Before you put up any message, say it out loud in the car. If it lands flat or sounds preachy, it’ll be even worse on a sign. If it makes you pause, smile, or think — it’ll do the same thing on the road.
Plan for the church banner too. Some churches run indoor banners alongside the outdoor sign. The January themes here — new beginnings, unity, warmth — translate well to interior banners, bulletin boards, and social media graphics. Use the same message in multiple places and it gets internalized by your congregation, not just noticed by drivers.
Think beyond the road sign. Church marquees, indoor banners, and bulletin board messages can all carry the same meaningful messages your road sign carries. If “NEW YEAR. NEW MERCY. SAME JESUS.” goes up outside, let it be the sermon title, the bulletin header, and the social graphic for that week too. Consistent messaging across every touchpoint is how a short phrase actually lands.
Use the service times slot wisely. Many signs have a dedicated row for service times — but if your times haven’t changed in years, your congregation already knows them. Consider pulling the service times from the main message row and giving that row to something that’ll make a stranger stop. You can put service times on a smaller panel or on the digital sign.
Good words are hard to find — borrow from the Word. When you’re stuck for church sign ideas, go back to the source. The Lord Jesus Christ said more quotable, sign-worthy things than any motivational speaker ever has. “Come to me, all who are weary” is one of the best short church sign sayings ever written — and it’s been there the whole time. Inspirational quotes from Scripture beat inspirational quotes from culture every single time on a church sign.
January is also when your church can genuinely help. People are struggling in January — financially, emotionally, and spiritually — and church help is exactly what many of them need but won’t ask for. A sign that says “JANUARY BLUES? GOD SEES YOU” is good words that also open a real door. Follow it up with a sermon on the topic and you’ve built a bridge.
January is also the best time to connect with people who made a spiritual decision at Christmas but never followed up. If you’re wondering what New Year’s church sign ideas look like outside the January frame, that collection goes all the way through the first Sunday of the year with fresh angles.
Frequently Asked Questions

What are the best church sign sayings for January specifically?
The best January church sign sayings tie into the actual moment of the month. Week 1 should connect to fresh starts and God’s mercy (Lamentations 3:23, Revelation 21:5). Week 2 to commitment and discipline. Week 3 to MLK Day and biblical unity. Week 4 to winter warmth and God’s presence. Generic signs that could go up any time of year tend to be ignored. January-specific messaging gets noticed because it matches what people are already thinking about.
How many characters fit on a typical church letter board sign?
Most physical letter board church signs hold 20–25 characters per line, with 3–5 lines available depending on the sign size. That means you’re typically working with 60–100 total characters for the entire message. The signs in this guide include a character count under each one so you can compare to your board’s capacity before you start. Wide letters like W, M, and all-caps spacing may reduce the effective capacity slightly on some sign sets.
Should I put a Scripture reference on the church sign?
Only if you have the letter space and it doesn’t crowd the message. A sign that reads “GOD’S MERCIES ARE NEW EVERY MORNING” lands on its own — the reference (Lamentations 3:23) becomes a bonus if space allows. For people who already know the verse, seeing the reference is a nod. For people who don’t, the message works without it. If you have to cut words to fit the reference, cut the reference.
What should a church put on its sign the week of MLK Day?
A direct Scripture about unity, love, or human dignity is almost always the right move — and it’s more powerful than a quote about Dr. King himself. “ALL ONE IN CHRIST JESUS” (Galatians 3:28), “EVERY PERSON BEARS GOD’S IMAGE,” and “JUSTICE ROLLS LIKE WATER” (Amos 5:24 — a verse MLK quoted repeatedly) are all strong choices. They’re theological statements, not political ones, and they carry real weight that week.
Are funny church sign sayings appropriate for January?
Yes — and humor is one of the most underused tools a church sign has. A sign that makes someone laugh while they’re driving gets talked about. “THE SON SCREEN PROTECTS AGAINST BURNING” and “ORIGINAL WIRELESS CONNECTION: PRAYER” are both theologically sound and genuinely funny. The key is that the humor should connect to a real biblical truth, not just be a joke with a cross attached. January is also a heavy month for a lot of people, and a smile on a cold morning matters.
What’s the difference between signs for physical letter boards and digital church signs?
Physical letter board signs need to work within tight character limits — usually 60–100 characters total. Short sentences, one idea, no long Scripture references unless space allows. Digital church sign boards can display full sentences, rotate through multiple messages, and even run longer Scripture passages. The five digital messages in this guide are written for that format — they’re complete thoughts rather than punchy one-liners.
What Bible verse is best for a church sign in January?
Lamentations 3:22-23 is the most powerful January verse — “His mercies are new every morning” directly addresses the fresh-start energy of the month with honest theological grounding. Revelation 21:5 (“He makes all things new”) and Psalm 37:4 are close seconds. For the cold-weather angle, Psalm 46:1 (“God is our refuge and strength, an ever-present help in trouble”) works well in late January. Isaiah 43:19 (“Behold, I am doing a new thing”) is another strong option for the New Year’s Window week.
How often should a church change its sign in January?
Weekly is ideal for January — more than any other month. People pay more attention to their surroundings in January than they do in, say, September, because they’re in a reflective mindset about the year ahead. A sign that sits for six weeks in January has missed four opportunities to speak to someone in the exact moment they needed it. If weekly feels like too much, at minimum change it at Week 1 (New Year), Week 3 (MLK), and then once more heading into February.
Looking for more sign ideas for the rest of the church calendar year? The Christmas church sign sayings collection is the best place to start for Advent and December — and we also have a full set of Easter quotes for church signs when spring rolls around.








